365 days of strategic thinking

Friday, October 1, 2010

168) Do It Differently

I have major writer's block tonight, so here are just a few examples of what I call "doing it differently". Take something ordinary and routine (how many identical flight safety monologues have you ignored in your lifetime?) and simply do it differently. It's amazing what a little variation and a hint of flair can do to help get your message across - even if it's a message that everyone's heard before.







(Mini aside - got home safely, and am blogging from my parent's couch in Palo Alto. My Miniature Pinscher Kyli is curled up with her head on my lap. Bliss.)

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